Spa Titles Milady Thompson/Delmar Learning

Fast Forward Salon & Spa Resource Book
ISBN: 0970102801
Author: Ducoff
Media Type: Softcover
Pages:
Copyright: © 2000 Edition: 1st Edition
Price: 71.95

Description:
Fast Forward is the salon and spa industry's definitive business management reference guide for owners, managers and key staff..

Salonovations Day Spa Operations
ISBN: 1562532553
Author: Miller
Media Type: Hardcover
Pages: 151
Copyright: © 1996 Edition: 1st Edition
Price: 61.95

Description:
Essential to prospective day spa operators and highly useful to veteran owners who want to boost their bottom line, this compact introductory handbook covers all the practical aspects of planning, operating, and maintaining a flourishing day spa. Here is expert guidance on how to purchase a day spa, hammer out an effective business and strategic battle plan, obtain financing, set up a dynamic day spa program, create attractive and profitable packages to enhance overall business, and market your services.
Features:
* Insight into the typical day spa client as well as numerous business and retail service tips
* Practical details on natural elements, aromatherapy, hydrotherapy, and other services that can put you several steps ahead of your competition
* How to incorporate profitable water and body treatments within the limitations of your current salon.

Description:
This book is the first in the industry to help you offer successful day spa treatments in your salon. It covers simple treatments for upgrading manicures, pedicures, and facials up to current day spa concepts. Plus it provides teaching methods for the full scale hydrotherapy and full body treatments. The various segments of treatments are presented singularly and in combination with each other to maximize your treatment and business potential. The only advanced resource book of its kind.
Features:
* history of the evolving day spa and its continuing development
* extensive overview of water treatments
* step-by-step techniques for body treatments
* advice on home care
* quick review tips interspersed throughout chapters, with synopses, end-of-chapter rvws, and review questions/answers at end of book.

Description:
Spa & Salon Alchemy: Step by Step Spa Procedures is an easy-read educational tool that describes in detail highly effective techniques for treatment room set-up and in-depth procedures for spa treatments and therapies that result in high quality and consistent services for clients. Client forms and standard protocol describe specific tasks that will optimize productivity and result in superior customer experiences, client retention, increased retail sales and lower operational costs. Success in business depends on following the regulations, guidelines and protocol to have predictable results. Staff that knows exactly what is expected of them when they perform the client treatments and therapies will feel more confident and build stronger relationships with their clients. This Spa Procedures Manual will keep readers abreast of spa treatment and therapy trends and procedures giving the professional edge in this highly competitive and changing marketplace.

Features:
Clearly describes in detail highly effective techniques for treatment room set- up and in-depth procedures for spa treatments and therapies. Clearly outlines the benefits and values of the spa treatments and therapies so that therapists and receptionists can easily share them with clients. Client forms and spa protocol allows optimized productivity that results in superior customer experiences, client retention, increased retail sales, lower operational costs and increased revenues

Table of Contents:
Chapter 1: Emerging World Views. Chapter 2: Develop a Profitable Business. Chapter 3: Spa/Salon Development and Design. Chapter 4: Spa/Salon Equipment and Supplies. Chapter 5: Transforming Body, Mind and Spirit. Chapter 6: "Secrets" of Spa/Salon Services/Treatments. Appendices. Bibliography and Recommended Readings..

Description:
Spa and Salon Alchemy is a rare and practical tool that helps ensure success in the spa/salon business. Professionals new to the business, as well as those with long-established careers, will find valuable guidance in this template for designing, building and maintaining a well-run, highly profitable spa/salon. Readers will learn about leading-edge equipment, products, services and treatments to help them make their planning decisions. They'll also gain insight into ancient and innovative approaches to healing, longevity and youthfulness that they can bring to their clients, promoting satisfaction and retention. And, spas/salons will more easily attract and retain staff using the author's new approaches to educating, coaching and developing personnel.
Features:
* Discussions of emerging worldviews, trends and changes in the industry
* Thorough discussions of the fundamentals of designing, building and operating a profitable business
* Clearly identifies business systems that are imperative to achieving a professional, efficient and profitable business
* Detailed information on cutting-edge equipment and products
* An introduction to ancient and modern approaches to healing, longevity, well-being, beauty and youthfulness.

Description:
Spa Business Strategies: A Plan for Success is a unique, must-have resource for any professional who wants to learn more about the business and marketing strategies vital to owning and operating a day spa. This book takes a thoughtful and interactive approach to the subject matter, and the easy-to-read language and user-friendly format provide the spa owner, manager, or potential spa owner with an opportunity to tackle some of the more important tasks necessary to develop successful business practices. Important business concepts such as marketing, financing, utilizing technology, promoting sales, improving communication, and developing excellent customer service skills are discussed, among others. The author uses thought-provoking questionnaires, targeted worksheets, and practical examples to illustrate key concepts. The text is also focused on encouraging the day spa owner or manager to develop critical thinking skills that will promote solid business practices and sustain the continued growth of the day spa industry over time.
Features:
* Text goes beyond theory to address the business and marketing strategies vital to operating a successful day spa
* Interactive approach involves the reader and encourages the completion of the challenging tasks involved in starting and maintaining a successful business
* Easy-to-read language and a user-friendly format provide the spa owner, manager, or potential spa owner with an opportunity to tackle some of the more important tasks necessary to develop successful business practices.

The Spa Encyclopedia A Guide To Treatments & Their Benefits For Health & Healing
ISBN: 1562538683
Author: Leavy
Media Type: Softcover
Pages: 174
Copyright: © 2002 Edition: 1st Edition
Price: 40.95

Description:
Everything you ever wanted to know about spa treatments and more, can be found in the pages of The New Spa Encyclopedia. Beginning with a brief description of spa history and the current state of the industry description, the book moves right into treatments. From specifics on treatments such as what to expect, what to look for, and how each treatment benefits the mind and body, to cautions on when not to seek certain treatments, this is a complete delight for the spa enthusiast as well as the health and beauty professional.
Features:
* Logical organization and grouping of spa treatments make the book easy-to-use and more useful to individuals seeking alternative spa treatments
* A comparison and history of spas, as well as a guide to client responsibilities will assist individuals in choosing the most appropriate and desirable site for services ensuring a more enjoyable and beneficial experience for clients
* Beyond just defining terms, this is a thorough guide to what is involved in spa treatments, from processes to equipment, supplies, benefits, and cautions.